via:http://wcfcourier.com/business/local/love-of-bubble-tea-leads-uni-grads-to-open-shop/article_601fa46b-5bae-57c1-a7e6-4915dc3152c9.html
Sheng said bubble tea originated in Taiwan. The PearlTea owners first drank it in Shanghai, where they lived before meeting in Cedar Falls. All three were accounting majors at UNI.
The drink has had a good reception in the Cedar Valley, they say. The trio initially looked on College Hill for a location that would be accessible to UNI students before settling in Black Hawk Village near Asian Fusion restaurant and Sakura Japanese steak house and sushi bar.
“It’s kind of like Asian street,” said Gao.
“But it’s kind of far from campus,” noted Sheng. She said they attract about equal numbers of college students and other Cedar Valley residents.
Gao said the businesses’ logo, featuring a squirrel sipping a drink, is a sly acknowledgement of their UNI education.
“When we go to the college, when we go to the school, we see a lot of squirrels,” he noted, gathering acorns on the lawn or scampering up trees.
Why include the furry little animal on PearlTea’s cups and signs?
KeyWords Tag:Brand Design
via:http://wcfcourier.com/business/local/love-of-bubble-tea-leads-uni-grads-to-open-shop/article_601fa46b-5bae-57c1-a7e6-4915dc3152c9.html
Sheng said bubble tea originated in Taiwan. The PearlTea owners first drank it in Shanghai, where they lived before meeting in Cedar Falls. All three were accounting majors at UNI.
The drink has had a good reception in the Cedar Valley, they say. The trio initially looked on College Hill for a location that would be accessible to UNI students before settling in Black Hawk Village near Asian Fusion restaurant and Sakura Japanese steak house and sushi bar.
“It’s kind of like Asian street,” said Gao.
“But it’s kind of far from campus,” noted Sheng. She said they attract about equal numbers of college students and other Cedar Valley residents.
Gao said the businesses’ logo, featuring a squirrel sipping a drink, is a sly acknowledgement of their UNI education.
“When we go to the college, when we go to the school, we see a lot of squirrels,” he noted, gathering acorns on the lawn or scampering up trees.
Why include the furry little animal on PearlTea’s cups and signs?
KeyWords Tag:Brand Design